Only the opening of a motorcycle museum could include an
acetylene torch and a first tattoo. Fortunately one wasn't
used for the other.
Harley-Davidson had the grand opening of the museum
tracing the companies colorful history that has been 105
years in the making. The museum was opened by cutting a motorcycle
chain wrapped around a museum tower with an
acetylene torch. During the celebrations the company's
president and chief executive, Jim Ziemer, had his first
tattoo.
Other festivities included a 2008 Super Glide Custom bike build-off
as well as live music.
The $78 million, 130,000-square-foot museum includes
exhibits, a 150-seat restaurant called Motor, grab-and-go
eatery Café Racer, retail store The Shop and special
events space.
The Museum exhibits tell the stories of the people, products, history and culture of Harley-Davidson by a chronological procession of landmark motorcycles through the company's 105-year history.
Vintage photographs, posters and other artifacts explain
major moments in the company's history such as the
entrepreneurial start in 1903, survival during the Great
Depression, involvement in WWII and the landmark buy-back
from AMF in 1981.