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The chance to Ride with Rick at Sturgis motorcycle rally
The Staff of Clutch and Chrome
May 15th 2008

A new attraction will be making an appearance in the legendary motorcycle rally at Sturgis this year, the chance to ride with bike builder, Rick Fairless.

When most riders arrive in Sturgis, they are just hoping to be able to meet their favorite custom builder. This year, however, one lucky winner will have the chance to spend an entire afternoon during the Sturgis Motorcycle Rally with Rick Fairless, owner of Strokers Dallas and Strokers Sturgis, on the first annual “Ride With Rick.” All money raised for the ride will benefit Texas Scottish Rite Hospital for Children.

“I meet thousands of people every year during the Sturgis rally and I never get to spend much time with any of them,” said Fairless. “People travel a long way to come meet me and this is my way of thanking them- by spending my entire afternoon with them out on the road.”

“Ride With Rick” will take place during the rally on Sunday, August 3rd. To make this ride an extra special experience, the winner will be provided with a new Big Dog Motorcycle to enjoy for the afternoon, along with a complimentary Big Dog Motorcycles riding jacket. Together the group will tour the beautiful Black Hills, making stops in Lead, Deadwood, and Spearfish before ending the tour back at Rick’s Strokers Sturgis at Thunder Road.

Rick Fairless
Click to Enlarge

In addition to the opportunity to ride alongside Rick, the winner will also join him for lunch at Deadwood Gulch Resort and Gaming, located on Hwy 85 in Deadwood. Following lunch, the winner will be treated to an exclusive “Dollar Walk” through the casino, with the ability to win the maximum bet on all dollar slot machines in the house. He or she will also receive a gift package with assorted items from The City of Sturgis, Deadwood Gulch Resort and Gaming, Thunder Road, and Sturgis Bike Week Licensed Merchandise.

Raffle tickets for “Ride With Rick” are only $10 each and are available at Strokers Dallas, or can be purchased at Strokers online store. All money raised through the sale of tickets will benefit Texas Scottish Rite Hospital for Children. One winner will be drawn July 15th and need not be present to win. Winner is responsible for their own transportation to and from Sturgis, as well as any additional room/board expenses. Winner must have a valid motorcycle license and will be required to wear a DOT approved helmet while riding the provided Big Dog Motorcycle.

Rick Fairless is one of the motorcycle industry’s longtime custom bike builders whose custom rides have won major industry awards and have been featured in popular consumer magazines. He started Rick Fairless’ Strokers Dallas in 1996 as one of the first custom bike dealerships in Dallas, and has continued to expand the property ever since. The dealership, which sits on over 2 acres and is joined by a fabrication shop on-site along with a bar/restaurant called Strokers Ice House and a tattoo and piercing parlor, Strokers Ink, has become the area’s largest destination for custom bikes and a quintessential biker haven.

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